Famous for superb acoustics and intimate atmosphere, the Vogue, along with her 62-foot neon sign have become a Vancouver landmark. Designed as a dual-purpose theatre to showcase both live performances and movies, the Vogue has been a preferred venue for performers, filmmakers, and audiences alike for over 70 years. Built by the Odeon chain in 1941, the theatre was unusual in its ability to accommodate both movies and live shows. The auditorium's superb acoustics are enhanced by smooth curving walls and by the tiered ceiling that conceals a dramatic lighting system.